DIGI LA BAR, 2022
Duratrans on lightbox, 26 × 48 × 6 in;PVC and stickers, 17 × 17 × 9 in;
Neon sign on acrylic, 30 × 26 in.
This installation repurposes found commercial materials to explore the circulation and consumption of images in today’s digital landscape. A found lightbox displays a digital collage of generic appropriated visuals, layered with photographs from the artist's archive. These overlapping fragments reference commercial signage while commenting on the endless recycling of imagery that defines the digital vernacular.
The work’s self-referential structure—where the same image appears across different contexts, scales, and materials—mirrors how photographs circulate online. A reworked neon sign, echoing a previous installation (Digital Deli), and a bright yellow PVC pipe covered in emoji stickers further extend the project’s playful yet critical reflection on visual culture, mass production, and the aesthetics of social media.